Why Register Your Trademark

Published Jun 20, 2012

There are so many things to think about when you are running a business. Whether you’re a seasoned business owner or a start-up entrepreneur, one of the most crucial elements of your long-term success lies in protecting your intellectual property. Specifically, your trademark. It’s the lifeblood of your company, your brand name, the way people…
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Trademark Office Actions

Published May 08, 2012

Trademark Office Actions Explained It’s not unusual for the U.S. Patent and Trademark Office (USPTO) to issue trademark Office Actions against trademark applications pending registration. An Office Action is a formal communication from the USPTO requesting more information about the trademark, or stating the Examining Attorney’s findings about potential obstacles to registration. Some trademark Office Actions…
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Trademarking Names of People

Published Apr 10, 2012

It’s hard to fathom a time when celebrities – athletes, musicians and movie stars alike – didn’t protect their names by registering them as trademarks. In the age of branding and celebrity pitch-people, it seems like everyone, from Taylor Swift and J.Lo to Tim Tebow and Diddy, is hawking something, but most of all, themselves….
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Your Brand In The Global Market

Published Mar 12, 2012

This month we consider the importance of trademark registration and brand protection in an increasingly global market. With the ease and accessibility of Internet e-commerce, it has become much easier for foreign merchants and manufacturers to sell their goods here in the United States and for U.S. companies to do the same overseas. This naturally…
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Trademark Attorney Gore on MSNBC

Published Feb 27, 2012

Flat Fee Trademark attorney Keesonga Gore was recently featured on MSNBC Your Business with a query about time management and delegation as a busy trademark lawyer. Attorney Gore is a co-founding attorney at flatfeetrademark.com, which provides affordable trademark registration services for small business owners and entrepreneurs by licensed attorneys at flat fee prices. See Attorney…
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FlatFee Trademark ‘Trep of the Month

Published Feb 07, 2012

 FlatFee Trademark founding attorneys Keesonga Gore and Serena Minott have been featured as the ‘Trep of the Month in the February issue of Entrepreneur Magazine.  Attorneys Minott and Gore represent clients throughout the United States and internationally on matters of intellectual property and trademark protection. They founded flatfeetrademark.com in 2008 to serve the needs of small business owners…
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Make a Resolution Worth Keeping

Published Feb 02, 2012

This year, make a resolution to get your Intellectual Property house in order. Those nagging little things like trademarks, copyrights, patents and contracts you know you should do but just never got around to last year. This is a resolution worth keeping and we promise it’s one of the best decisions you can make for your business….
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We’re Featured By The ABA!

Published Jan 05, 2012

We have exciting news! Co-founding Flat Fee Trademark attorney Serena Minott has been featured by the ABA Perspectives Magazine, a publication of the American Bar Association. The article features women attorneys who made a major career transition while staying within the practice of law. As a former large firm alumni in Washington D.C., Attorney Minott…
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Our Wish To You For 2012

Published Dec 30, 2011

Happy New Year from Flat Fee Trademark! We’d like to take this opportunity to say thank you and best wishes to all our loyal customers, supporters and friends. Regardless of what may have occurred in your business in 2011, there’s a new year ahead. An opportunity to make a fresh start or to continue the…
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We’re In The New York Times!

Published Nov 28, 2011

FlatFee Trademark in the New York Times FlatFee Trademark attorneys Serena Minott and Keesonga Gore have been featured in The New York Times! The article chronicles the trend of entrepreneurial attorneys who are leaving the partnership track at large law firms to start their own practices. The feature includes several attorneys who have hung out their…
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Why You Need A Trademark Attorney

Published Nov 07, 2011

Your brand name or trademark is your unique identifier in the marketplace. It identifies your goods or services to prospective customers so they know to choose your products over those of your competitors. Brands are a consumer’s reference point – they are hallmarks of trust, quality and reliability. You may buy Crest toothpaste because you…
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